Optimize Press was developed by James Dyson, a British guy in his mid-twenties, who makes his living in internet marketing. He has designed quite a few tools, templates and graphics software products to streamline the process of website creation. Several of his products include: E-Cover Creator 3D, Simple Sales Pages, Video Squeeze Page Pro and Instant Optin Page just to name a few. Dyson launched Optimize Press in the summer of 2010 and it received immediate respect from around the internet. He has developed a solid reputation for delivering quality products through the years.Optimize Press is a Wordpress theme, but it is not a plugin. It will hep users create web pages that attract attention and convert. Dyson is a strong believer in email list building and his software will help attract more subscribers which will boost results and generate sales. The squeeze page options are designed to help users build their lists and they can be formatted with video, audio, plain text or any combination using any of the build-in templates provided in the software. Headers, footers, colors and content can be easily changed, plus they can updated and tweaked as needed.
As more a more people and businesses become familiar with the flexibility of Wordpress, they are adapting their websites and moving over to it because of its up-front optimization, overall versatility plus all the plugins to help enhance website functionality. Optimize Press is not the only custom Wordpress theme creator available today. Themes, Squeezeflex, Landing Page Robot and Socrates all come to mind, but except for Socrates, all the other competitors are twice the price of Optimize Press. It is a browser based software package and so is both Windows and Mac compatible that sells for a one-time $97 and can be used to create unlimited website designs.The word on the street regarding Optimize Press is very good. Users report that is easy to use, even for people with limited graphic skills. The results are very professional and easily modified and adaptable even after the web page has been launched. In searching the various forums that I visit to help me understand the products that I review, I could find very few people who had many negative comments about Optimize Press. It does what it was designed to do and it is offered at a reasonable price. So if you've been outsourcing your graphic design projects, this software may be what you're looking for.
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